nike

Logo or Brand Difference

I promised a explanation, what is the difference between a logo and a brand?

Let use this example, the tick is the logo, it appears everywhere, is recognizable even on his own and is the symbol of the company, the NIKEx is the brand name and the tag line completes the brand JUST DO IT!.

The brand lets us know all the information about the company.

Its that simple, they both however work together. Hope that explains…

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